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From foam cleansing to light scrubbing [Etude House] Baking Powder BB
Deep Cleansing Foam

Now, easily find Etude House products that have been loved for a long time at Kurly. The Baking Powder BB Deep Cleansing Foam is a cleanser that thoroughly washes away base makeup. Its sticky and rich foam adheres closely to the skin for cleansing. The small particles in the formula will gently scrub away dead skin cells from every corner. Choose it as your daily cleanser to rinse away impurities accumulated on your skin throughout the day, leaving no residue and a refreshing feeling.

Kurly’s Note

Kurly's thoughts on EWG Kurly discloses all ingredients of living products that come into contact with our bodies, such as cosmetics, shampoos, toothpastes, and detergents, and indicates the risk level of ingredients with numbers from 1 to 10 according to EWG standards. While EWG is a widely used and reliable standard globally, it is not an absolute standard for proving product safety. Regarding ingredients that have received a poor evaluation from EWG, experts and related organizations sometimes evaluate them as 'harmless if used within recommended standards.' Therefore, Kurly does not rely solely on EWG ratings and fragmented information floating around the internet but carefully examines the harmfulness of ingredients by referring to the opinions of authoritative certification bodies such as the Ministry of Food and Drug Safety, ECOCERT, the U.S. Food and Drug Administration (FDA), and the Cosmetic Ingredient Review (CIR).

[EWG Ingredient Check]
Kurly honestly discloses even ingredients that have received a 'moderate' or 'high hazard' rating from EWG. In addition, we provide information on concerning ingredients, so please be sure to check before purchasing.

・ PEG-32: An ingredient used as a binder, humectant, and solvent. Its safety has been confirmed by the Cosmetic Ingredient Review (CIR).
・ PEG-100 Stearate: An ingredient used as a surfactant.
・ PEG-14M: An ingredient used as a binder, emulsion stabilizer, and viscosity-increasing agent.
・ Sodium Benzoate: A preservative ingredient used to safely protect key ingredients from contaminants. Without preservatives, microorganisms can easily proliferate and beneficial ingredients can degrade.
・ BHT: An ingredient used as an antioxidant and fragrance. Without antioxidants, ingredients can react with oxygen, causing the product to easily become rancid or degrade.
・ Lactic Acid: A dense organic acid ingredient obtained from fermenting sugar.
・ Cocamidopropyl Betaine: An ingredient created by neutralizing dimethylaminopropylamine with fatty acids extracted from coconut oil, used as a substitute for petroleum-based surfactants.
・ Potassium Hydroxide : A pH adjuster used to prevent spoilage, such as microbial growth, in the product. Without pH adjusters, microorganisms can easily proliferate and beneficial ingredients can degrade.
・ Fragrance: An ingredient added for scent. If fragrance is a concern, one would have to use fragrance-free products or products containing essential oils for scent.

Light scrub with foaming cleanser [Etude] Baking Powder BB
Deep Cleansing Foam

Discover Etude House's long-loved products, now easily available at Kurly. The Baking Powder BB Deep Cleansing Foam is a cleanser that thoroughly washes away base makeup. Its sticky, rich foam adheres to the skin for a deep cleanse. Small granules in the formula gently exfoliate old dead skin cells from every corner of your face. Choose this daily cleanser to thoroughly wash away impurities accumulated on your skin throughout the day, leaving no residue behind.

Kurly’s Note

Kurly's thoughts on EWG Kurly discloses all ingredients of living products that come into contact with our bodies, such as cosmetics, shampoos, toothpastes, and detergents, and indicates the risk level of the ingredients with numbers from 1 to 10 according to EWG standards. While EWG is a widely used and reliable standard globally, it is not an absolute criterion for proving a product's safety. Experts and relevant organizations sometimes assess ingredients that have received a poor EWG rating as 'harmless if used within recommended limits.' Therefore, Kurly does not solely rely on EWG grades and fragmented information circulating online, but carefully assesses the harmfulness of ingredients by referring to the opinions of authoritative certification bodies such as the Ministry of Food and Drug Safety, ECOCERT, the U.S. Food and Drug Administration (FDA), and the Cosmetic Ingredient Review (CIR).

[Check EWG Ingredients]
Kurly honestly discloses ingredients that have received "moderate" or "high hazard" ratings from EWG, without hiding them. We also provide information on ingredients of concern, so please be sure to check before purchasing.

・ PEG-32: An ingredient used as a binder, humectant, and solvent. Its safety has been confirmed by the Cosmetic Ingredient Review (CIR).
・ PEG-100 Stearate: An ingredient used as a surfactant.
・ PEG-14M: An ingredient used as a binder, emulsion stabilizer, and viscosity-increasing agent.
・ Sodium Benzoate: A preservative used to safely protect key ingredients from contaminants. Without preservatives, microorganisms can easily proliferate, and good ingredients can spoil.
・ BHT: An ingredient used as an antioxidant and fragrance. Without antioxidants, ingredients can react with oxygen, causing products to easily become rancid or spoil.
・ Lactic Acid: A dense organic acid ingredient obtained from fermenting sugar.
・ Cocamidopropyl Betaine: An ingredient made by neutralizing dimethylaminopropylamine with fatty acids extracted from coconut oil, used as an alternative to petroleum-based surfactants.
・ Potassium Hydroxide : An acidity regulator used to prevent spoilage, such as microbial growth, in the product. Without acidity regulators, microorganisms can easily proliferate, and good ingredients can spoil.
・ Fragrance: An ingredient added for scent. If you are concerned about fragrance, you will have to use fragrance-free products or products with added essential oils.

California Proposition 65

⚠️WARNING: Consuming this product can expose you to chemicals including lead and cadmium which are known to the State of California to cause cancer and birth defects or other reproductive harm. For more information go to www.p65Warnings.ca.gov/food.

This notice is provided in accordance with California state law.
For more information, please visit www.P65Warnings.ca.gov/food.